Volpone
Zombie Hunter
A couple hypothetical conundrums, submitted for your discussion:
1) You own a bar in a small town. It is pretty much undifferentiated from the other dozen or so bars in the town. Business is slow and every month it is a challenge to pay the bills. If you were 95% sure that, by positioning the place as the only gay bar in 50 miles, you could significantly boost business, would you? (In this hypothesis you are straight.)
On the plus side, you would differentiate your product and guarantee yourself a market segment. On the minus side, it might be awkward to explain to your senior citizen, deeply religious mother. What about a strip joint? Would you do that instead? Why or why not?
2) You're looking to break into marketing, but the job market is tough. Would you take a job as a marketing director for an online porn company? On the plus side, it's a foot in the door. On the minus side, there's the whole social stigma at cocktail parties--"Why yes, I'm the VP of Marketing for Ass2Mouth.com" (to say nothing of what your Mom will think).
Then there's the added question of WILL it get your "foot in the door"? Back in the 60s and 70s, many a mainstream writer like Stephen King got their start writing for C-string smut mags. The magazines needed filler and they were more willing to give an aspiring writer a chance. On the other side of the coin, I can't think of a single porn actor or model that has successfully crossed over into the mainstream. OK. I guess there's a couple Playboy models--Pamela Anderson, Jenny McCarthy, maybe Erika Elianak. Was Marilyn Monroe in Playboy before or after she hit it big?
Anyway, just a couple ponderables. I actually did see an interesting marketing gig for an online porn company, but that might be awkward to explain if I stay as a Reservist. (It wasn't for Ass2Mouth.com.)
1) You own a bar in a small town. It is pretty much undifferentiated from the other dozen or so bars in the town. Business is slow and every month it is a challenge to pay the bills. If you were 95% sure that, by positioning the place as the only gay bar in 50 miles, you could significantly boost business, would you? (In this hypothesis you are straight.)
On the plus side, you would differentiate your product and guarantee yourself a market segment. On the minus side, it might be awkward to explain to your senior citizen, deeply religious mother. What about a strip joint? Would you do that instead? Why or why not?
2) You're looking to break into marketing, but the job market is tough. Would you take a job as a marketing director for an online porn company? On the plus side, it's a foot in the door. On the minus side, there's the whole social stigma at cocktail parties--"Why yes, I'm the VP of Marketing for Ass2Mouth.com" (to say nothing of what your Mom will think).
Then there's the added question of WILL it get your "foot in the door"? Back in the 60s and 70s, many a mainstream writer like Stephen King got their start writing for C-string smut mags. The magazines needed filler and they were more willing to give an aspiring writer a chance. On the other side of the coin, I can't think of a single porn actor or model that has successfully crossed over into the mainstream. OK. I guess there's a couple Playboy models--Pamela Anderson, Jenny McCarthy, maybe Erika Elianak. Was Marilyn Monroe in Playboy before or after she hit it big?
Anyway, just a couple ponderables. I actually did see an interesting marketing gig for an online porn company, but that might be awkward to explain if I stay as a Reservist. (It wasn't for Ass2Mouth.com.)