The new campaign, featuring Vicky and a host of your favourite Little Britain characters has been created to clearly demonstrate the Nationwide difference. The three commercials are the first to feature Matt Lucas’ and David Walliams’ comic creations in a television advertising campaign.
James Boulton, Marketing Divisional Director explains, “The new TV ads are iconic, full of humour, and are a natural foil for the common sense approach Nationwide has to financial services. These ads are further evidence of our commitment to showing how our mutual model combined with great service, and a commitment to long term value for our members, makes us very different.”
