Carphone Warehouse pulls sponsorship

[Mentalist]

Carphone Warehouse has pulled its sponsorship of Celebrity Big Brother with immediate effect.

"The Carphone Warehouse Group today announces that it is suspending its sponsorship of Channel 4’s Celebrity Big Brother programme," the company said in a statement.

"Our concern has rapidly mounted about the broadcast behaviour of individuals within the Big Brother house," said CEO Charles Dunstone. "We are totally against all forms of racism and bullying and indeed this behaviour is entirely at odds with the brand values of The Carphone Warehouse. As a result we feel that as long as this continues we are unable to associate our brand with the programme.

"We had already made it clear to Channel 4 that were this to continue, we would have to consider our position. Nothing we saw last night gave us any comfort. Accordingly we have instructed Channel 4 to remove our sponsorship name and branding with immediate effect."

Finally some negative action against Endemol/C4. This whole thing is going crazy.

 

[whisky]

Kind of bolting the doors after the horse has been a racist though

 

[headvoid]

Wow! A racist horse? does it not like asses?

 

[CaptainWacky]

Hopefully this means less retards in the summer Big Brother.

 

[whisky]

Unless teh summer BB is sponsered by extasy tablets

 

[Fuddlemiff]

Bit of a shame, in a way, I enjoy mimicking whatshisname's "feel loike a star at te carphone weirhouse" line. Not that I'm racist or nothing! Their ads were so much less annoying than Talk Talk's or *shudder* Motorola's.

Good to see something ACTUALLY being done, though.

less retards

IT'S OKAY IT'S A JOVIAL COMMENT, CALM DOWN!!

 

[CaptainWacky]

Maybe they'll be sponsored by ANNOYING CUNTS next series and have Atlas Collins their ads

 

[headvoid]

Fuck off Home to Norway!

LOL!!

BB has announced their new list of proposed sponsors!