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Once Upon a Time

BAM! Good ratings news, especially considering it was up against football AND the World Series:
Ratings: Once Upon a Time Enchants 12.8 Million Viewers, Tops All Non-Sports Programming

October 24, 2011 08:28 AM PDT
Matt Webb Mitovich

Bippity Boppity Boo! ABC’s Once Upon a Time worked its magic on Nielsen households, premiering to 12.8 million total viewers while scoring a robust 3.9 demo rating. That translates into Sunday night’s most-watched and highest-rated non-sports programming, opposite NBC football and Fox’s World Series Game 4 coverage.

Once‘s tallies represent almost double what Extreme Makeover: Home Edition last did in the Sundays-at-8 slot. In fact, it’s ABC’s biggest audience in the time period with regular programming since March 2008 and its best 18-49 performance there in three years.

Even factoring in Sunday Night Football and the World Series, Once was Sunday’s second-most watched of all programs, and it matched baseball for the No. 2 ranking in demo delivery. Once stands as this TV season’s highest-rated drama debut, joining ABC’s Revenge in the Top 2.

Elsewhere on Sunday night:

* Sunday Night Football‘s presentation of a record-setting blowout waned every half hour to average 11.24 million total viewers and a 4.6 rating, plunging 30 percent week-to-week. The World Series Game 4 (13.5 mil/3.9) was up 17 and 23 percent from Game 3.

* Opposite sports and Once, The Amazing Race (9.9 mil/2.7) held steady and even drew a few extra eyeballs.

* In the 9 o’clock hour, a highly entertaining episode of The Good Wife (9.6 mil/2.0) dipped 5 percent. Desperate Housewives (9.22 mil/3.1) used its shiny new lead-in to notch gains of 11 and 7 percent.

* CSI: Miami (9.8 mil/2.1) was down about 10 percent. ABC’s fluctuating Pan Am enjoyed the last sprinkling of Once pixie dust, holding steady at 5.8 mil and a fourth-place 1.8 rating.
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This looks really expensive. I kinda want to see it for the effects and just to see wtf it's all about, but if it's "girly" then I probably won't stick with it.
 
Fuddlemiff said:
This looks really expensive. I kinda want to see it for the effects and just to see wtf it's all about, but if it's "girly" then I probably won't stick with it.
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Once Upon a Time or Grimm?

Once Upon a Time didn't seem girly to me. It has girls in it!
 
Once Upon a Time. I thought you were all saying it was like Desperate Housewives, which I would class as "girly" because every episode has the girls sitting round a table laughing, while one gently rubs her (secret!) baby bump, contemplating how she can bear to bring a child into the world when it's so full of retarded men.
 
It's just Donovan comparing it to Desperate Housewives. I don't think he means it's like Desperate Housewives in that way, but maybe in that it's got characters and they live in houses, and STUFF.
 
I meant like DH in that the main character is a hardnosed female, main villain is a female, main supporting character is a female, main fight revolves around not one but two abandoned babies, and the first major conflict is shaping up to be a custody battle. The prince may be butch but he's comatose.

Ten bucks says this show is a soap before the end of the season.
 
I don't think they're misrepresenting or downplaying the soapy aspects of the show. But I think they're counting on the snappy dialogue and the magical flashbacks to keep things lively enough for people to put up with it.
 
All dramas are soaps, I guess. Even the lawyer shows are soaps.. if it's about people who aren't solving crimes.. wait soaps do that too. If it's not a comedy it can be compared to a soap. Even House is soapy.
 
True, SGU and BSG got criticised for being soapy just because their characters had emotions sometimes (and it distracted from the explosions and stuff).
 
The blonde lead is Jennifer Morrison who played Doc Cameron on House. Robert Carlyle rocks my world!
 
^ yeah, they were wise to cast him. Cinch, did you happen to catch Jian Ghomeshi interview him on Q 2 summers ago? He is a very sweet man in RL.
 
I remember Carlyle from before Trainspotting -- he was the sweet & unassuming lad who Linus Roache met in a bar and started an affair with in Priest.

Then I saw him in Trainspotting and almost had a coronary. And then I saw him in The Full Monty and Angela's Ashes saw the sweet side again. Good actor!
 
Carlyle has always been a favorite of mine, even though I had trouble enjoying him in SG:U. As for soapiness, I'm not saying it's necessarily a bad thing or that there's not a market for it. Hell, LOST had some extremely sudsy moments only partly disguised as sci-fi, and OUAT is a hell of a lot better show that Grimm. I was just comparing and contrasting the apparent focus of both shows in relation to each other.

I'll keep watching for Carlyle and the main blonde girl whose performance I enjoyed, but I think I'll take a pass on any more episodes of Grimm...
 
I had some issues with his Dr Rush character too. I thought he was a bit too groundskeeper Willie or something. They made his character way too douchey and then took too long to give him some redemption.
 
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