Why Community Is the Most Popular Show on the Internet
By Max Read - Apr 11, 2012 4:00 PM
Yesterday, Community, NBC's sitcom about the odd and endearing relationship between a diverse group of community college students,
was named TV Guide's fan-favorite comedy, and its fan-favorite ensemble. Its time slot competitor Big Bang Theory, the CalTech-set CBS comedy about a pair of nerd genius roommates, didn't win in any category.
Community's wins were unquestionably driven by a highly responsive and devoted online fanbase — currently mobilizing to
vote in Hulu's "Best in Show" contest. On Reddit, "the front page of the internet," the Community subreddit page has more than 40,000 subscribers; the Big Bang Theory, a tenth as many. Yet less than a week ago, Big Bang Theory was the highest-rated comedy in the country and Community, all but guaranteed cancellation within the next year, posted its lowest-ever ratings. For some reason, the show about geeks is the one that everyone watches, while the show about everyone is the one that only geeks watch.
As anyone who has ever paid attention to television, the internet, or human beings can tell you, the relative popularity of the two shows — and the locations of that popularity — has essentially nothing to do with their quality. (For the record, Community is clearly a better show than Big Bang Theory, though not by as much as Community fans think.) Really, the odd phenomenon of Community's internet popularity is less about any specific critical judgment than about a sea change in geek and internet cultures over the last decade, one that's still developing and that not many people in television have caught up with yet.
That is: where once geek and internet cultures overlapped to large degree, and barely at all with mainstream culture, the opposite is increasingly true: geek subcultures are an integral part of mainstream popular culture, as imagined in movies and on television, while internet culture has developed over the last decade or so into its own beast (or into several interrelated beasts), no longer dominated by the hand-me-down geek culture that defined the 1990s internet.
Long full article here...they talk about Asperger's!